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【With the same tag:【salience effects】 Found 1 articles】
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| F272
Why do Listed Firms Change Names? A New Explanation Based on the Behavioral Signaling Theory
Xu Longbing
,
Chen Liyi
,
Shao Tian
During the boom of our P2P industry, the listed firm Duolun changed its name to Pitupi. This is a typical case for catching up with an industrial boom by changing the firm name, which is a...
First published at: Aug 01, 2018
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ESI
doi:
10.16538/j.cnki.jfe.2018.08.006
Journal of Finance and Economics
, Vol. 44, Issue 08
, pp. 74 - 87,封三
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Foreign Economics & Management
Journal of Shanghai University of Finance and Economics
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